Advancing Parenting is a grassroots, Bakersfield, CA based nonprofit organization pioneering a new kind of parenting education...one that reaches everyone, everywhere, all the time, for generations to come. We place fifty-one concise and unambiguous parenting tips in public spaces, including but not limited to windows of stores, offices, restaurants, automobiles, and billboards. This, in an effort to elevate the quality of parenting, reduce adverse childhood experiences (ACES), and improve educational outcomes for children.
Below are a few examples. We began with tips on bumpers and windows because it was the least expensive way to get things rolling. Turns out they're wonderfully effective, and a way for individuals and businesses to participate. Tips on vehicles will be read thousands of times by thousands of different people of all ages. Many more examples on Pinterest.
Below are a few examples. We began with tips on bumpers and windows because it was the least expensive way to get things rolling. Turns out they're wonderfully effective, and a way for individuals and businesses to participate. Tips on vehicles will be read thousands of times by thousands of different people of all ages. Many more examples on Pinterest.
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Our plan is to
1) eventually partner with the Advertising Council and employ increasingly impactful media to display the parenting tips. For example...appealing school age spokespersons and families presenting the tips on static and digital billboards and semi trailers), and
2) expand geographically until Advancing Parenting's activities are a permanent national phenomenon.
This will take millions of dollars, but the return on investment and reduction in human suffering will be well worth it.
Advancing Parenting...we take parenting education off bookshelves and put it in public where it belongs.
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